Workshops are a great way to get a group of people responsible for a business decision to a new and shared level of feminine understanding quickly. Most of our workshops begin with a presentation called ‘The Feminine Lens’ which proposes a new and uniquely feminine way to see the world of marketing and communications. This new lens allows participants to begin tasks with a fresh and feminine perspective from the outset.
Some examples of the subject matter we have covered in workshops for clients are:
- New product and service innovations development
- Brand positioning and repositioning
- Proposition development for communication strategy including channel plans
- Developing corporate cultures that are more conducive to women
- Developing a more productive conversation between staff and the female audience
- Running a successful pitch with a female client audience